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Search results for “Craft Ventures”
Counting on technology to overcome breakdown in personalization
07/24/2017
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4:35:01 PM
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The blend of Bluetooth beacon technology, hyper local marketing, and GPS geo-fencing can help hotels to convey what they have to offer and in turn, improve the overall stay experience.
Expedia sees a bright future in China
02/01/2016
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11:41:47 AM
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Expedia has a two-fold approach for each and every market. Firstly, building own brands organically and secondly, partnering with strong local brands. Currently,the company is looking at optimizing marketing mix, looking at new payment options other than Alipay and also sharpening hotel content via contracting as well as tie-ups with local OTAs.
Technology and local partnership –that’s what Expedia is banking on in China
09/15/2015
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10:59:51 PM
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Expedia believes it can lend a strong dimension to Chinese domestic intermediaries’ strategy to capitalize on demand for outbound travel .
How is Priceline Group gearing up to cast its spell on China?
09/14/2015
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10:53:25 AM
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The group now has over 500 employees based in China, 10 offices across the country with another two planned to open towards the end of the year.
Analysis: Priceline and Expedia trying to figure out what works in China
05/27/2015
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10:32:52 AM
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In the rough and tumble China travel market U.S.-based OTAs are grappling to craft viable long-term strategies while local OTAs like Ctrip are playing hard.
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